English is the common language of the Customer Relationship Management (ZKM) International unit – both within the team and in contacts with many of its customers. Helaba operates from sites in the USA, the UK, France, Spain, Sweden, China, Russia, Singapore and Germany. The employees staffing these various offices keep in touch with one another across continents and time zones by telephone and video conference and they also meet up face to face regularly to share information and experience.
CRM International essentially serves three different major customer groups – multinational companies, the German upper SME segment and customers of the Sparkassen, the latter supported through a special German Desk based at the London and New York sites – plus the all-important local customers, for which our range of services offers welcome added value. These customers appreciate the reliable partnership offered by Helaba and its consistency in terms of both strategy and customer contacts.